I was so thrilled to be accepted into a second market in the area where I live. I had to work for it, at first they said my product didn’t “fit the venue” but I persevered and convinced them to let me have a spot. I had a good night of sales and everyone was very nice, the market manager checked on me a couple of times to see how I was doing.
So I applied for the next market and got crickets….. I finally emailed yesterday as the date is drawing closer and was told again that I don’t fit the genre they are going for. I’m trying to shake it off. There are many more venues I can apply for and I’m sure there will be others that will not accept me. There is some thought process out there that photography isn’t handmade. I’m having a hard time with that as every shot is thought out, every edit is carefully applied, printing takes place right here in my studio and so does the matting and framing. That all says hand made to me….
What an improvement it made to change the lay out of my booth! What I thought was a welcoming, inviting space instead seemed to put people off. This week I set it up so everything faced the aisle and I had a lot more shoppers, people actually looking at the work and (YAY) purchasing it! I sold at least three times what I did last week with the other set up. I also gave out a lot of my brochures to people interested in custom work. All in all a good day.
I also had the added benefit of a really good dancer performing for tips across from me. He brought lots of foot traffic to my part of the market. Riverside Arts Market.
I had to tackle the wind problem I talked about last week. It was not a very nice day, 50 degrees, cloudy and damp. The breeze coming off the river was brisk. I had done a lot of research on Amazon about weight bags that you can buy to secure your tent but they were all too heavy for my needs. It’s great though that you can learn a lot from just reading the comments. One person talked about using ziplock bags to fill with sand and adding them to the weight bags they had bought to keep it clean and I put that idea together with another suggestion about putting bricks in socks. I created my own version of ballast bags with sand in ziplock inside socks! I then zip tied the socks to my easels and they were much more stable! I can also use them to reinforce the canopy inside my tent on really windy days.
It takes longer to set up than it does to take down. Price everything! Wind is NOT my friend! Booth design is very important to engage market goers. Don’t drink coffee when your booth is far away from the bathrooms.
It was a beautiful day, 75* but a bit gusty. I brought weights for my tent, but not enough. My matted items on easels were everywhere. The big framed pieces stayed secure.
Traffic was good but so many people just walked past. I set up to create a little store, walk in! See what’s here! I realized an hour in that’s not what shoppers want to do. They want to walk by and see what you have. If the go in, “they might get noticed, spoken to, trapped).
Next week I’m setting up full frontal!! Everything out there for the public to see at a glance!
I’m sure I will do better next week. Better placement, nice matching easels, product priced and better signage.
I’m excited to try again!